The video company Joost heads for the deadpool mode to paraphrase our Techcrunch buddies. Joost, co-founded by Skype founders Janus Friis and Niklas Zennström, will put its UK subsidiary into liquidation at the beginning of this month. The company has failed to sustain a significant share of the internet video industry and was unable to address this effectively through a re-positioning of its services. Curator gobbledygook to say that it just wasn’t popular enough. Techcrunch even learned that the office furniture of Joost UK Limited has apparently already found its way to that other London based startup, Songkick.
Not that Joost UK will leave a social killingfield. The company all in all had something like 20 employees end of July 2009. Joost has been suffering financial problems for quite some time due to the increased competition, on top it failed like so many other video/audio streaming services modeled around advertising to actually generate enough revenue.
Deadpooling will be the future for Joost as there is no reason why Joost would do any better outside the UK. A pity about the user db though, it could give some services that well needed push forward. Spotify anyone?
The video company Joost heads for the deadpool mode to paraphrase our Techcrunch buddies. Joost, co-founded by Skype founders Janus Friis and Niklas Zennström, will put its UK subsidiary into liquidation at the beginning of this month. The company has failed to sustain a significant share of the internet video industry and was unable to address this effectively through a re-positioning of its services. Curator gobbledygook to say that it just wasn’t popular enough. Techcrunch even learned that the office furniture of Joost UK Limited has apparently already found its way to that other London based startup, Songkick.
Not that Joost UK will leave a social killingfield. The company all in all had something like 20 employees end of July 2009. Joost has been suffering financial problems for quite some time due to the increased competition, on top it failed like so many other video/audio streaming services modeled around advertising to actually generate enough revenue.
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